who is an Internet marketer

An Internet marketer analyzes the effectiveness of digital strategies, develops advertising strategies of companies, studies the target audience and competitors. He knows how to increase the company's profit and make it truly recognizable, manages all the promotion processes and owns a full set of tools for this. We will teach you how to become a professional in working with brands. You will learn how to "package" any product and find its target audience. Study content marketing and PR, learn how to create bright creatives and promote brands — as a result, you will be able to win the love of customers and increase the profit of any business.

Guarantee
employment

After the course we guarantee
you employment

practice on
real cases

Consolidate the theory in the work
with real tasks

infinite
access to the course

You will always have
access to our course

prestigious diploma
world-class

After completing the course, you will receive an international diploma

Who is suitable for the course

FOR BEGINNERS IN
MARKETING

Master a new high-paying profession and you will be able to radically change your life.

for beginners
specialists

Fill in the gaps in knowledge, improve your qualifications and be able to get a promotion at work.

Owners of
business

You will learn how to effectively promote the company's products, increase sales and increase your income.

Tools that
you will master

yandex.metrica

You will learn the basic
web analytics tools

Mytarget

Master the
platform for targeted advertising

YouTube

Create an advertising cabinet
to manage advertising

google.advertising

Explore the service of placing
thematic advertising

what you will learn

STUDYING THE TARGET audience

With our help, you will learn professional methods of studying clients.

MARKETING
SWOT ANALYSIS

You will learn how to identify factors of the internal and external environment of the organization.

DEVELOPMENT OF ADVERTISING
STRATEGIES

You will be able to choose the promotion tools correctly according to the task.

PERFORMANCE EVALUATION
MARKETING

Learn how to work in web analytics systems, evaluate the effectiveness of the project.

assemble your portfolio

email marketing

This is a way to promote products or services through email newsletters. Email marketing is a top digital media tool that will be applied to your portfolio.

Web analytics

A system for measuring, collecting, analyzing, presenting and interpreting information about website visitors in order to improve and optimize them. Create your own portfolio system.

sales funnel

You will create a marketing model describing the "journey" of the future buyer from the first acquaintance with the offer or product to the actual purchase.

competitor analysis

You will segment competitors, conduct a comprehensive analysis of them, formulate a unique trade offer based on the necessary information.

what awaits you on the course

how is the training going

see
classes

You can watch lectures at any time for you.

Pin
knowledge

The course experts will check your assignments and give feedback.

Final
project

You will defend your thesis project in front of experts.

search new
work

Experts from the HR department will help you find a job.

course teachers

training program

BASIC

You will learn what internet marketing is from a business point of view

  • Target audience
  • Product research
  • Marketing tools
  • Working with analytics
SPECIAL

You will master the key tasks of internet marketing and attraction channels

  • Contextual advertising
  • SEO specialist
  • Targetologist
  • Basics of communication
PROFESSIONAL

Deepen your knowledge in working
with analytics and tables

  • Web analytics
  • Working with tables
  • Automation services
  • Media Planning

customer reviews

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